IRENE SINO CRUZ
The Cebu Chamber of Commerce and Industry (CCCI) aims to foster greater collaboration, innovation, and sustainable growth through the Cebu Business Month (CBM) 2024.
“Today marks the commencement of a journey not only to celebrate our accomplishments but also to catalyze greater collaboration, innovation, and sustainable growth,” said Regan King, CCCI vice president for Cebu Business Mobilization and CBM 2024 Overall Chairman.
Mr. King noted that CBM’s fundamental pillars are to Inspire entrepreneurs; Promote collaboration and synergy; and catalyze sustainable Growth that transcends generations. “While CBM has evolved over the years, our commitment to these pillars remains unwavering,” he said during the CBM launching held on Thursday, April 25, 2024, at the Marco Polo Hotel.
With the theme Padayon Cebu, the Cebu Chamber envisions this year’s CBM to extend beyond a mere annual event and instead, become a ‘movement where individuals from all walks of life converge in Cebu to celebrate the diversity and dynamism of businesses under the sun,’ Mr. King stressed.
CBM’s grand salvo will be held on May 24 and aims to generate excitement and buzz for the launch of a new initiative or project, to attract key stakeholders and awareness among the general public.
On June 13, a Good Design, Good Business Summit industry experts will share best practices for three main sectors – hospitality, retail, and service. This forum will address several topics such as e-governance, digital tools for businesses, and building a future-proof city infrastructure.
The PADAYON CEBU: Enabling Cebu’s Competitiveness Through Digital Transformation will focus on the transformative potential of digitalization in streamlining business operations and building future-proof infrastructure.
The Captains of Industry: A CEO Networking Night scheduled on June 26 will gather Cebu’s top chief executive officers to foster collaboration and knowledge exchange.
On the other hand, the PADAYON CEBU: A SUMMIT TO INSPIRE, PROMOTE & GROW MSMEs on June 26-27, 2024, aims to address the unique challenges faced by the micro, small and medium enterprises. Industry leaders, startups, experts, and policymakers will be sharing insights, success stories, and innovative solutions during the summit.
To champion Cebu and position it as an investment gateway in Asia Pacific, CBM’s solution expo, Empowering Cebu’s MSMEs, scheduled on July 12-13, will provide access to essential resources and solutions tailored to their needs, ensuring inclusive growth and prosperity for all.
To take advantage of the low-hanging fruit from Meetings, Incentives, Conferences, and Exhibitions (MICE), CBM will organize a MICE Forum for industry leaders. MICE can generate higher revenues for the host destinations. The Department of Tourism estimates the average daily tourist expenditure for MICE participants is around P11,000.
The Cebu Chamber will also integrate into significant CBM events such as the Food & Wine Festival, Philconstruct Visayas, Palarong Pambansa, Christmas Bazaar, and the Sinulog Festival, among others, to create a lasting impact throughout the year, benefitting all stakeholders beyond the month-long celebration.
The CBM 2024 Working Team include CBM Vice Chairman Anton Perdices, Kent Dela Calzada, and CCCI President Jay Yuvallos. The chairpersons of CBM activities include Anthony Noel, chair of Digital Transformation, Bryan Yap, chair of the Innovation and Creativity Committee, Brigette Garcia, Chair of CBN 2024 Entrepreneurship Committee, Brian Connelly, founder of Cebu Food & Wine Festival, Didier Belmonte, board member of the Cebu Food and Wine Festival.
For information and inquiries, contact CCCI at 232-1421 or email info@cebuchamber.org, cbm@cebuchamber.org. For updates and details on CBM 2024, visit the official CBM Facebook page.